Abstract
The advent of the Internet and technological innovation great changes caused by the rise of the insurance industry, insurance and integration of e - commerce has become an inevitable trend and insurance e - business e - commerce application in the field of insurance forms, is a combination of the Internet and insurance at this stage being from the ground level as the development and improvement of high - level compared with European and American countries e - commerce development trend and basic improvement in the insurance, the background of china's technical background organization, business model, strengthen operation of e - commerce and network transaction payment security, the law is not perfect, lack of honesty and so on, Although these years of e - commerce in the development of china's insurance industry is obviously, but china's insurance market is significantly lower than the global average proportion of the total premium income. This paper analyses of insurance e - commerce development in China and abroad, is facing the problem of how to solve order to better through foreign experience and comparison of the existing mode of development and existing problems. Analysis of development trend of foreign insurance e - commerce, and put forward the relevant policies for the development of china's insurance industry, and insurance e - commerce so as to better improve china's constitution.
Key words of e - commerce insurance of inspiration